Breakfast cereal manufacturer
Founded 1988. Manufactures own brand and private label breakfast cereals sold through supermarkets. Acquired by Walter & Wild in 2018.
Company Ownership
Hubbard Foods Ltd
NZL
Walter & Wild Ltd
owns 100% of Hubbard Foods Ltd
NZL
Food manufacturer
In 2017-18 New Zealand's richest man Graeme Hart and his son Harry purchased three NZ food companies. Hubbards, Hansells and Gregg's sauces are now part of this new Hart vehicle: Walter & Wild (formerly HFG Group). Acquired NZ ice cream company Emerald Foods in 2021. Harry owns 33% and his father Graham owns the remaining 67%.
Company Assessment
(Last updated Jan 2023)
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Hubbard Foods Ltd
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Community support
This company supports various community initiatives in New Zealand.
Source: company website
(2015)
Walter & Wild Ltd
Praise
Criticism
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Palm oil rating - WAZA
The PalmOil Scan app, produced by the World Association of Zoos and Aquariums (WAZA), rates companies on their commitment to sourcing sustainable palm oil. Companies are scored on their use of certified sustainable palm oil (CSPO), commitment to sourcing CSPO, on-the-ground conservation action, and membership to the RSPO. Companies can earn a rating of Excellent, Good, Poor or No Commitment. This company is rated "Poor" (retrieved 18 Nov 2023).
Source: WAZA
(2023)
Company Details
Type:
Wholly-owned subsidiary
Revenue:
130 million NZD
(2015)
Employees:
160
(2014)