Simba Dickie Group
Toys
Founded in 1982 as Simba Toys and merged with Dickie Toys in 1993. Germany's fourth largest toy manufacturer. Acquired Jada Toys in 2019.

Overall

Owned GER
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Simba Dickie Group
GER

Company Assessment

Simba Dickie Group
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Company Details

Type:
Private company
Revenue:
631 million EUR (2018)
Employees:
3,000 (2018)
Subsidiaries:
Jada Toys Inc
Toys
Founded in 1999 by husband and wife team, Jack and May Li. Specialists in die-cast and remote controlled vehicles. Acquired by Simba Dickie Group in 2019.

Contact Details

Address:
Germany
Website:
www.simba-dickie-group.de/en

Products / Brands

Jada Toys
Bigtime Vehicles