reddit
Social media community website
Founded by Steve Huffman and Alex Ohanian in 2005, reddit is an online community where users submit, vote and comment on content, news and discussions. It is nicknamed 'the front page of the internet' and is the 7th most popular site in the USA. Acquired by Conde Nast Publications in 2006, it became a direct subsidiary of its parent company, Advance Publications in 2011. It has operated as an independent entity since 2012 but Advance Publications remains its largest shareholder. Became a public company in March 2024.

Overall

Owned USA
Rating D
About the Ratings
reddit Inc
USA
Advance Publications Inc
owns 30% of reddit Inc
USA
Media and communications
Company owns Conde Nast Publications, American City Business Journals, the Golf Digest, plus companies and newspapers in more than 25 American cities. Subsidiaries have interests in cable televisions and internet sites, including reddit. It is the largest privately held media company in the US and Conde Nast is the USA's leading magazine publisher, including Vogue and GQ.

Company Assessment

(Last updated Jan 2021)
reddit Inc
Criticism
Addictive app design
Many apps are designed to be deliberately addictive, using psychological tricks that continuously grab your attention. The Center for Humane Technology partnered with Moment, an app that helps people track their screen time, to ask how much screen time in apps left people feeling happy, and how much time left them in regret. Apps were ranked with data collected from a pool of 200,000 iPhone users. This company's Reddit app ranked sixth in the Most Unhappy list, with 58% of users reporting they are "unhappy" with the app and how much time they spend on it, with daily usage averaging 56 minutes.
Information
F rating at ClickClean.org
Greenpeace's 2017 report 'Clicking Clean' looks at the energy footprints of large data centre operators and popular websites and applications, and calls on these companies to power their data centres on renewable energy. Companies are graded (A,B,C,D,F) on their commitment to and procurement of renewable energy, as well as energy efficiency, transparency and advocacy. This company's final grade was F. [Listed under Information due to age of report]
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Company Details

Type:
Private company
Founded:
2005
Revenue:
670 million USD (2022)
Employees:
90 (2016)

Contact Details

Address:
San Francisco, California, USA
Website:
www.redditinc.com

Products / Brands

reddit
Reddit Social Media