Video games
Best known for its Sonic the Hedgehog franchise. Sega developed its own video game consoles from 1983 until abandoning the market in 2002 and focusing on making video games for other consoles and their own arcade machines. Acquired by gambling machine manufacturer Sammy in 2004.


Owned JPN
Rating D
About the Ratings

Company Ownership

Sega Corporation
Sega Sammy Holdings Inc
owns 100% of Sega Corporation
Video games and panchinko machines
Established in 2004 when gambling machine manufacturer Sammy acquired video game company Sega, creating Sega Sammy.

Company Assessment

Sega Corporation
In 2018 Sega announced that it had reduced crunch (long overtime hours) by 80%, after setting a goal in 2013 to eliminate 100% of long overtime hours by 2020. Sega hit this milestone through various measures.
Sega Sammy Holdings Inc
In 2023, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts to reduce greenhouse gas emissions and mitigate climate change risk. Responding companies are scored across four key areas: disclosure; awareness; management; and leadership. This company received a CDP Climate Change score of B.
Source: CDP (2023)
One of this company's core businesses is panchinko machines, which are similar to poker machines.
This company received an S&P Global ESG Score of 28/100 in the Leisure Equipment & Products and Consumer Electronics category of the S&P Global Corporate Sustainability Assessment, an annual evaluation of companies' sustainability practices (last updated 18 Nov 2022). The rankings are based on an analysis of corporate economic, environmental and social performance, assessing issues such as corporate governance, risk management, environmental reporting, climate strategy, human rights and labour practices.
This company has social responsibility claims on its website, mainly in the areas of community support and environmental protection.
In 2023, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts to manage and govern freshwater resources. Responding companies are scored on six key metrics: transparency; governance & strategy; measuring & monitoring; risk assessment; targets & goals; and value chain engagement. This company received a CDP Water Security score of C.
Source: CDP (2023)

Company Details

Wholly-owned subsidiary
Rovio Entertainment Oyj
Video games
Best known for its Angry Birds game series. Acquired by Sega in 2023.

Contact Details

Tokyo, Japan

Products / Brands

Sega Rovio
Angry Birds Mobile Games