Sweeteners
One of the world's leading manufacturers of zero/low sugar and calorie sweeteners. Formed in 2020 after acquiring Merisant and Mafco from private equity firm MacAndrews & Forbes. Acquired by Sweet Oak in 2024, a new collection of brands formed by investment firms Mariposa Capital and Rhone Capital.
Company Assessment
(Last updated Aug 2025)
Praise
Criticism
Information
Whole Earth Brands Inc
Praise
Criticism
Information
CDP Climate Change score of D-
In 2024, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts to reduce greenhouse gas emissions and mitigate climate change risk. Responding companies are scored across four key areas: disclosure; awareness; management; and leadership. This company received a CDP Climate Change score of D-.
Source: CDP
(2024)
Non-GMO products in USA
This company has products that have been verified as compliant with the Non-GMO Project Standard, North America's only independent verification for products made according to best practices for GMO avoidance.
Source: Non-GMO Project
(2021)
Company Details
Type:
Private company
Founded:
2020
Revenue:
147 million USD
(2020)
Employees:
672
(2020)
Subsidiaries:
Merisant Company
Artificial sweetener producers
Merisant was formed when a group of investors purchased the business from Monsanto in March, 2000. Merisant controls about one-fifth of the global aspartame market. Their stevia based sweetener PureVia was developed in partnership with PepsiCo. Acquired by Whole Earth Brands in 2020.
Contact Details
Products / Brands
Whole Earth Brands
Equal (aspartame)
Sugar & Sweeteners
PureVia (stevia)
Sugar & Sweeteners
Whole Earth (stevia)
Sugar & Sweeteners