Beiersdorf Australia
Body care and medical products

Overall

Owned GER
Rating C
About the Ratings

Company Ownership

Beiersdorf Australia Ltd
AUS
Beiersdorf AG
owns 100% of Beiersdorf Australia Ltd
GER
Body care and medical products
Established in 1882 by pharmacist Paul C. Beiersdorf. Its flagship product, NIVEA, is one of the biggest beauty brands in the world. 50.45% owned by coffee firm maxingvest AG.
maxingvest ag
owns 50% of Beiersdorf AG
GER
Coffee company
maxingvest ag (formerly TCHIBO Holding) used to hold a controlling interest in cigarette manufacturer Reemtsma but sold it to UK-based Imperial Tobacco. Now they sell coffee and run coffee shops. They also owns 50.46% of Beiesdorf AG, makers of Nivea skin care products.

Company Assessment

Beiersdorf Australia Ltd
Information
In 2014 the Therapeutic Goods Administration's Complaints Resolution Panel upheld a complaint about an ad by this company on the grounds that it breached advertising codes. The ad was subsequently withdrawn.
Australian Packaging Covenant Organisation (APCO) is a not-for-profit organisation leading the development of a circular economy for packaging in Australia. Each year, APCO Members are required to submit an APCO Annual Report and Action Plan, which includes an overall performance level from 1 (Getting Started) to 5 (Beyond Best Practice). This company received a packaging performance level of 2 (Good Progress) in its 2024 APCO Annual Report.
Source: APCO (2024)
Beiersdorf AG
Praise
In 2023, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts to reduce greenhouse gas emissions and mitigate climate change risk. Responding companies are scored across four key areas: disclosure; awareness; management; and leadership. This company received a CDP Climate Change score of A.
Source: CDP (2023)
In 2023, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts towards removing commodity-driven deforestation and forest degradation from its direct operations and supply chains. Responding companies are scored across four key areas: disclosure; awareness; management; and leadership. This company received a CDP Forests score of A.
Source: CDP (2023)
The 2024 WWF Palm Oil Buyers Scorecard evaluates the progress and performance of 285 major retailers and manufacturer companies, focusing on actions companies have taken to ensure their own palm oil supply chain is sustainable and free of deforestation, natural ecosystem conversion, and human rights abuse. This company is rated 'leading the way' with a score of 20.17 out of a possible total of 24.
In 2023, the Carbon Disclosure Project (CDP) asked companies to provide data about their efforts to manage and govern freshwater resources. Responding companies are scored on six key metrics: transparency; governance & strategy; measuring & monitoring; risk assessment; targets & goals; and value chain engagement. This company received a CDP Water Security score of A.
Source: CDP (2023)
The PalmOil Scan app, produced by the World Association of Zoos and Aquariums (WAZA), rates companies on their commitment to sourcing sustainable palm oil. Companies are scored on their use of certified sustainable palm oil (CSPO), commitment to sourcing CSPO, on-the-ground conservation action, and membership to the RSPO. Companies can earn a rating of Excellent, Good, Poor or No Commitment. This company is rated "Good" (retrieved 18 Nov 2023).
Source: WAZA (2023)
Criticism
The Green Supply Chain Corporate Information Transparency Index (CITI) evaluates consumer-facing companies that have a sizeable supply chain in China. The evaluation uses government supervision data and public information to assess the environmental management of their supply chains in China. This company received a score of 7.54/100 (retrieved 24 Nov 2023).
Source: IPE (2023)
This company appears on PETA's (People for the Ethical Treatment of Animals, USA) 'Companies That Do Test On Animals' list, signifying that they manufacture products that are tested on animals at some stage of development.
Source: PETA (2022)
The 2024 Social Benchmark assesses the world's 2,000 most influential companies on their responsibility in meeting society's fundamental expectations towards three measurement areas: respecting human rights, providing decent work, and acting ethically. This company was assessed in 2024 and received a score of 7.5/20. The average score was an alarmingly low 4.6/20 and the highest score was 15.5/20.
This company received an S&P Global ESG Score of 32/100 in the Personal Products category of the S&P Global Corporate Sustainability Assessment, an annual evaluation of companies' sustainability practices (last updated 23 Sep 2022). The rankings are based on an analysis of corporate economic, environmental and social performance, assessing issues such as corporate governance, risk management, environmental reporting, climate strategy, human rights and labour practices.
Information
This company uses plastic microbeads in some of its personal care products. These particles are not retained by wastewater treatment so end up in the ocean where they contribute to ocean plastic pollution, and are hazardous to sea life. While the effects of microplastics on human health are not completely understood, there are concerns about plastic additives, such as phthalates, which are known endocrine disruptors which are shown to have harmful effects on life.
in 2006, Beiersdorf invested in a newly opened joint-venture nanotechnology R&D centre (Centre for Applied Nanotechnology) as part of its aims to become one of the leading players in this fast-growing industry.
In Mar 2013 German anti-trust authority Bundeskartellamt fined six German personal care and household products manufacturers (including Beiersdorf) and an industry association a total of 39m euros for sharing information about product pricing and retailer negotiations.
In Dec 2014 this company and 12 other consumer goods firms were fined a total of 951m euros by the French competition watchdog for price fixing in supermarkets. The regulator said the companies colluded on price increases between 2003 and 2006. This company was fined 72m euros.
This company received a score of 24.3/100 in the Newsweek Green Rankings 2016, which ranks the world's largest publicly traded companies on eight indicators covering energy, greenhouse gases, water, waste, fines and penalties, linking executive pay to sustainability targets, board-level committee oversight of environmental issues and third-party audits. Ranking methodology by Corporate Knights and HIP Investor.
In 2016 Greenpeace East Asia ranked the world's 30 biggest personal care companies on their commitment to eliminating microbeads from their personal care products. The scorecard was based on four main criteria: commitment & transparency, definition, deadline and global application. This company ranked joint first. Microbeads are not retained by wastewater treatment and end up in the ocean where they are a threat to the marine environment.
As listed on the We Mean Business website, this company has committed to the following climate action initiatives: adopt a science-based emissions reduction target.
This company is a member of the Green Chemistry and Commerce Council (GC3), a business-to-business forum that advances the application of green chemistry and design for environment across supply chains. It provides an open forum for cross-sectoral collaboration to share information and experiences about the challenges to and opportunities for safer chemicals and products.
Source: GC3 (2019)
This company is a member of How2Recycle. The How2Recycle Label is a voluntary, standardized labeling system that clearly communicates recycling instructions to the public. It involves a coalition of forward thinking brands who want their packaging to be recycled and are empowering consumers through smart packaging labels. Companies must be a member of the program to use the How2Recycle Label.
This company is a member of the Supplier Ethical Data Exchange (Sedex), a not-for-profit, membership organisation that leads work with buyers and suppliers to deliver improvements in responsible and ethical business practices in global supply chains. Tens of thousands of companies use Sedex to manage their performance around labour rights, health & safety, the environment and business ethics.
This company is a member of the Ellen MacArthur Foundation, whose stated mission is to accelerate the transition to a circular economy. The Ellen MacArthur Foundation works with business, government and academia to build a framework for an economy that is restorative and regenerative by design.
This company is a member of the Global Shea Alliance (GSA), a non-profit industry association with 560 members from 35 countries including women's groups, brands and retailers, suppliers and NGOs. Through public-private partnership, the GSA promotes industry sustainability, quality practices and standards, and demand for shea in food and cosmetics. Nearly 2 billion shea trees grow naturally on parklands in 21 African countries stretching from Senegal to South Sudan, while 16 million women living in rural communities individually collect fresh shea fruits and kernel for processing. The shea industry provides a critical source of jobs and incomes to often poor and underserved communities.
This company is a signatory to the New Plastics Economy Global Commitment, whose goal is to eliminate plastic pollution at its source.
As You Sow's 2024 Plastic Promises Scorecard measures the corporate ambition and action of 225 large companies across six industries on six core pillars of plastic packaging pollution prevention: 1) Recyclability, 2) Reduction, 3) Recycled Content, 4) Recovery, 5) Reuse, and 6) Producer Responsibility. This company received a grade of C-.
Skin Deep is an online safety guide to cosmetics and personal care products and their potential hazards and health concerns, with over 75,000 products rated from 1 (low hazard) to 10 (high hazard).
maxingvest ag
Criticism
Forest 500 identifies the 350 companies and 150 financial institutions with the greatest exposure to tropical deforestation risk, and annually assesses them on the strength and implementation of their deforestation and human rights commitments. This company received a score of 34.2%.

Company Details

Type:
Wholly-owned subsidiary
Revenue:
202 million AUD (2019)
Employees:
190 (2019)

Contact Details

Address:
4 Khartoum Rd, North Ryde, NSW, 2113, Australia
Phone:
02 9888 0977
Website:
www.beiersdorf.com.au

Products / Brands

Beiersdorf Australia
Elastoplast Bandages
Elastoplast Antiseptic
La Prairie Skin Care
Nivea Lip Care
Nivea Tanning Lotions
Nivea Sunscreen
Nivea Deodorant
Nivea Skin Care
Nivea Body Wash
Nivea Soap
Nivea For Men Mens Grooming