Personal care
                                    In 2023 Uniliever sold Elida Beauty, its non-core beauty and personal care division, to Yellow Wood Partners. Brands include Q-tips, Impulse, Caress, Tigi, Timotei, Monsavon, Moussel, Alberto Balsam, and VO5.
                            Company Ownership
                    TIGI Holdings Ltd
                
                UK
    
    
    
        Yellow Wood Partners LLC
        
        
    owns 100% of TIGI Holdings Ltd
        
    USA
    
    
    Private equity firm
                    Private equity firm that invests exclusively in the consumer industry. Acquired Freeman Beauty in 2017, Paris Presents in 2018, Scholl in 2021 and Elida Beauty in 2024.
            Company Assessment
            (Last updated Jan 2018)        
        
        
            Praise
            Criticism
            Information
        
                                
                TIGI Holdings Ltd
            
                            
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         Modern Slavery statement
        Modern Slavery statement
    
    
        California, the UK and Australia have all enacted legislation requiring companies operating within their borders to disclose their efforts to eradicate modern slavery from their operations and supply chains. Follow the link to see this company's disclosure statement.
    
            Source: company website
                                    (2024)
                            
        
    
                Yellow Wood Partners LLC
            
                            
                    No assessment data currently available for Yellow Wood Partners LLC.
                
                            
        Company Details
Type:
                Wholly-owned subsidiary
                                        Founded:
                2021
                                                                    Contact Details
Products / Brands
Elida Beauty
                Bed Head
                                Shampoo
                
                                                        
            
                    
                Brylcreem
                                Mens Grooming
                
                                                        
            
                    
                Impulse
                                Deodorant
                
                                                        
            
                    
                Toni & Guy
                                Shampoo
                
                                                        
            
                    
                Toni & Guy
                                Hair Styling
                
                                                        
            
                    
                Vo5
                                Hair Styling
                
                                                        
            
                    
                Vo5
                                Shampoo
                
                                                        
            
             
                    